When I first created my brokerage's "REO Team" a couple years ago I often wondered what area we needed to focus on to attract -- and also keep Asset Managers happy.After asking others, reading a lot, and attending conferences, we came up with the motto: "Our job as REO Agents is to make the Asset Manager's job as easy as possible". Keeping this focus proved very beneficial and truly launched our REO Team.As I pondered this today, I thought of a new motto to add to our original one: "Time is of the Essense". Time and again I have had Asset Managers thank me for getting back to them in a timely manner. By timely, they meant returning emails or calls within 3 hours or less. I have always been a fanatic about responding very quickly -- usually within minutes. I assumed other agents operated the same way.What I have learned is that this is not the case. Numerous Asset Managers have told me that is their #1 pet peeve. Something so simple...but often overlooked.
Steve & Glen -- thanks for the feedback. Yes, too many agents feel more important than the Asset Manager. That's a BIG mistake. In this current market, it's ALL about the Asset Manager! And making their life as easy as possible.
Many people in this profession forget that you have one person to keep happy at all cost, the asset manager! I firmly believe that the days of poor service is catching up with people and the business is changing.
Communication is first and foremost. I have received one Re-assignment, and sale of a property, just because, the former agent, was less than timely. A recent webinar I was on said it this way; treat the property like it was your own, and do it quickly!
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