Equator

sorry if I'm posting this in the wrong place. I've recently decided to revisit the REO direction for my business. 

I've been looking at the equator platform, but I have my doubts about anything you have to pay upfront in this industry.  Anybody have recent experience with equator?

My experience with equator was during the housing crisis, and I was on the other side of the table, I was helping homeowners with short sales.

Thanks for any help!

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Comments

  • Don’t pay equator, you will still get listings
  • Go with your gut because its right!
  • Hi Wendy,
    My name is Jesse and I'm the owner of REOPro Network. I get asked these types of questions all the time. Which platform (if any) should I belong to? My typical response is, "You should belong to the platform required by your asset manager." I know that may seem simplistic but, my point is a little more nuanced, let me explain. Regardless of how many platforms you belong to, none of them are responsible (to the best of my knowledge) for assigning work. Assigning work is still the job of the asset manager. In other words, your goal first and foremost shouldn't be to find the "right" platform but to find the right asset management company and by extension, the right asset manager. Granted, many of these platforms have marketing opportunities you can take advantage of to get your name out there however, that doesn't mean the asset management companies or managers looking at your platform marketing have assets in your area. Getting back to my earlier point, your first goal needs to be finding the asset management company and manager who have ready to assign assets or BPO's in your area. It's been my experience that most of these platforms don't keep those statistics because such statistics do not support their business model. What I mean to say is, they (these platforms) make more money by casting the widest net and hoping their "opportunities" (never promises) will bring in enough opportunity buyers (you and me) to keep the lights on, whether they have "real opportunities" in your area or not. I hope this helps.
    • Excellent advice
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